How to Find the Right “Who” for Your Marketing Strategy Expert Insights from Katie Gray

Episode 131

Sticky Note Marketing with Mary Czarnecki

The Essential Question for Successful Marketing: Who's on Your Team?

Join host Mary Czarnecki in this episode of the Sticky Note Marketing Show as she welcomes Katie Gray, founder of Kinetic Marketing Communications. Together, they dive into the crucial aspect of marketing success: identifying the right people to execute marketing strategies. Katie elaborates on the importance of specialized roles in marketing, drawing parallels to the medical field to emphasize the need for experienced professionals. The discussion also touches on the challenges within traditional marketing agencies, the benefits of a decentralized talent pool, and how businesses can better utilize outsourced talent. Tune in to learn actionable insights on assembling the perfect marketing team to enhance your strategy.